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Journal Of Marketing Research, February 1995

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Hermawan Kartajaya On Differentiation

Kartajaya, Hermawan

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Hermawan Kartajaya On Positioning

Kartajaya, Hermawan

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Hermawan Kartajaya On Brand

Kartajaya, Hermawan

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Lateral Marketing

Kottler, Philip - DeBes, Fernando Frias

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Marketing Insights From A To Z

Kotler, Philip

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Global Marketing Management, ED.7

Keegan, Warren J

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Journal Of Sercive Marketing, Volume 17, No. 3-4 Tahun 2003

MBC University

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Journal Of Service Marketing, Volume 1-2, Th. 2003

MCB University

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Journal Of Marketing Intelligence & Planning, Vol. 21, Th. 2003

MCB University

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Journal Of Marketing Intelligence & Planning, Vol. 20, Th. 2002

MCB University

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Building Brands & Believers

Wertime, Kent

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Services Marketing In Asia

Lovelock, Christopher - Keh, Hean Tat - Wirtz, Jochen

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Marketing Places

Kotler, Philip - Haider, Donald H - Rein, Irving

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Pemasaran Global

Tjiptono, Fandy - Chandra, Gregorius - Chandra, Yanto

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Strategi Baru Manajemen Pemasaran

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Marketing Classics

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The Marketing Game !

Perreault, William D - Mason, Charlotte H.

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Sun Tzu Strategi Untuk Penjualan

Michaelson, Gerald A - Michaelson, Steven W

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Sun Tzu Strategi Untuk Pemasaran

Michaelson. Gerald A - Michaelson, Steven W

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The history of the library dates back to 1964 when Universitas Atma Jaya Branch Semarang was established. In 1972, it became the Institut Teknologi Katolik Semarang (ITKS). In 1982, the name changed to Universitas Katolik Soegijapranata. The library underwent several relocations until July 17, 20... (Baca Selengkapnya)

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