Strategic Brand Management Building, Measuring, And Managing Brand Equity

9 1 10 Strategic Brand Management Building, Measuring, And Managing Brand Equity Keller, Kevin Lane Additional Author mixed material 0131201158 New Jersey PRENTICE-HALL 1998 Brand Positioning Sengupta, Subroto Additional Author mixed material New Delhi TATA MCGRAW-HILL 1990 Building Strong Brands Aaker, David A Additional Author mixed material 002900151x New York The Free Press 1996 Branding In Asia : Membangun Merek Di Asia Temporal, Paul Additional Author Suminto, Hari Additional Author mixed material Batam Interaksara 2001 Romancing The Customer Temporal, Paul Additional Author Troff, Martin Kusnandar Additional Author mixed material 9796911361 Jakarta Salemba Empat 2002 Aura Merek Simamora, Bilson Additional Author mixed material Jakarta Gramedia 2002 Harvard Business Review On Brand Management mixed material 1578511445 Boston Harvard Business School Publishing 1999 Big Brands Big Trouble Trout, Jack Additional Author mixed material 9796884666 Jakarta Erlangga 2001 Perang Merek 10 Hukum Untuk Membangun The Killer Brand Alessandro David Additional Author mixed material 9795339737 Jogja ANDI 2001