APA Style

Lovelock, Christopher, Keh, Hean Tat, Wirtz, Jochen. (2002). Services Marketing In Asia . Singapore: Prentice Hall.

Chicago Style

Lovelock, Christopher, Keh, Hean Tat, Wirtz, Jochen. Services Marketing In Asia. Singapore: Prentice Hall, 2002. .

MLA Style

Lovelock, Christopher, Keh, Hean Tat, Wirtz, Jochen. Services Marketing In Asia. Singapore: Prentice Hall, 2002. .

Turabian Style

Lovelock, Christopher, Keh, Hean Tat, Wirtz, Jochen. Services Marketing In Asia. Singapore: Prentice Hall, 2002. .