APA Style

Duncan, Tom. (2005). Principles Of Advertising & IMC . New York: KADANSHA INTERNATIONAL.

Chicago Style

Duncan, Tom. Principles Of Advertising & IMC. New York: KADANSHA INTERNATIONAL, 2005. .

MLA Style

Duncan, Tom. Principles Of Advertising & IMC. New York: KADANSHA INTERNATIONAL, 2005. .

Turabian Style

Duncan, Tom. Principles Of Advertising & IMC. New York: KADANSHA INTERNATIONAL, 2005. .