APA Style

Kotabe, Masaaki, Helsen, Kristiaan. (2004). Global Marketing Management (3 rd ed). New Jersey: John Wiley.

Chicago Style

Kotabe, Masaaki, Helsen, Kristiaan. Global Marketing Management. 3 rd ed New Jersey: John Wiley, 2004. .

MLA Style

Kotabe, Masaaki, Helsen, Kristiaan. Global Marketing Management. 3 rd ed New Jersey: John Wiley, 2004. .

Turabian Style

Kotabe, Masaaki, Helsen, Kristiaan. Global Marketing Management. 3 rd ed New Jersey: John Wiley, 2004. .