APA Style

Belch, George E, Belch, Michael A. (2004). Advertising And Promotion (6 th ed). New York: MC GRAW HILL.

Chicago Style

Belch, George E, Belch, Michael A. Advertising And Promotion. 6 th ed New York: MC GRAW HILL, 2004. .

MLA Style

Belch, George E, Belch, Michael A. Advertising And Promotion. 6 th ed New York: MC GRAW HILL, 2004. .

Turabian Style

Belch, George E, Belch, Michael A. Advertising And Promotion. 6 th ed New York: MC GRAW HILL, 2004. .