APA Style
Walker, Orville C., Boyd, Harper W., Larreche, Jean-Claude. (1998).
Marketing Management A Strategic Approach With A Global Orientation (3rd ed).
New York:
MCGRAW-HILL.
Chicago Style
Walker, Orville C., Boyd, Harper W., Larreche, Jean-Claude.
Marketing Management A Strategic Approach With A Global Orientation.
3rd ed
New York:
MCGRAW-HILL,
1998.
.
MLA Style
Walker, Orville C., Boyd, Harper W., Larreche, Jean-Claude.
Marketing Management A Strategic Approach With A Global Orientation.
3rd ed
New York:
MCGRAW-HILL,
1998.
.
Turabian Style
Walker, Orville C., Boyd, Harper W., Larreche, Jean-Claude.
Marketing Management A Strategic Approach With A Global Orientation.
3rd ed
New York:
MCGRAW-HILL,
1998.
.