APA Style

Taylor, James Walter. (1997). Marketing Planning . New Jersey: Prentice Hall.

Chicago Style

Taylor, James Walter. Marketing Planning. New Jersey: Prentice Hall, 1997. .

MLA Style

Taylor, James Walter. Marketing Planning. New Jersey: Prentice Hall, 1997. .

Turabian Style

Taylor, James Walter. Marketing Planning. New Jersey: Prentice Hall, 1997. .