Gaya APA

Kotler, Philip, Armstrong, Gary. (1997). Marketing An Introduction (4th ed). New Jersey: Prentice Hall.

Gaya Chicago

Kotler, Philip, Armstrong, Gary. Marketing An Introduction. 4th ed New Jersey: Prentice Hall, 1997. .

Gaya MLA

Kotler, Philip, Armstrong, Gary. Marketing An Introduction. 4th ed New Jersey: Prentice Hall, 1997. .

Gaya Turabian

Kotler, Philip, Armstrong, Gary. Marketing An Introduction. 4th ed New Jersey: Prentice Hall, 1997. .