APA Style

Kerin, Roger A., Peterson, Robert A.. (1995). Strategic Marketing Problems (7th ed). New Jersey: PRENTICE-HALL.

Chicago Style

Kerin, Roger A., Peterson, Robert A.. Strategic Marketing Problems. 7th ed New Jersey: PRENTICE-HALL, 1995. .

MLA Style

Kerin, Roger A., Peterson, Robert A.. Strategic Marketing Problems. 7th ed New Jersey: PRENTICE-HALL, 1995. .

Turabian Style

Kerin, Roger A., Peterson, Robert A.. Strategic Marketing Problems. 7th ed New Jersey: PRENTICE-HALL, 1995. .