APA Style

Keegan, Warren J.. (1989). Global Marketing Management (4th ed). Englewood Cliffs: PRENTICE HALL INTERNATIONAL.

Chicago Style

Keegan, Warren J.. Global Marketing Management. 4th ed Englewood Cliffs: PRENTICE HALL INTERNATIONAL, 1989. .

MLA Style

Keegan, Warren J.. Global Marketing Management. 4th ed Englewood Cliffs: PRENTICE HALL INTERNATIONAL, 1989. .

Turabian Style

Keegan, Warren J.. Global Marketing Management. 4th ed Englewood Cliffs: PRENTICE HALL INTERNATIONAL, 1989. .