APA Style

McCarthy, E. Jerome, Brogowicz, Andrew A.. (1984). Reading And Cases In Basic Marketing (4th ed). Illionis: Richard D. Irwin.

Chicago Style

McCarthy, E. Jerome, Brogowicz, Andrew A.. Reading And Cases In Basic Marketing. 4th ed Illionis: Richard D. Irwin, 1984. .

MLA Style

McCarthy, E. Jerome, Brogowicz, Andrew A.. Reading And Cases In Basic Marketing. 4th ed Illionis: Richard D. Irwin, 1984. .

Turabian Style

McCarthy, E. Jerome, Brogowicz, Andrew A.. Reading And Cases In Basic Marketing. 4th ed Illionis: Richard D. Irwin, 1984. .