APA Style

Gilson, Christopher C., Bergman, Harold W.. (1980). Advertising . New York: Random House.

Chicago Style

Gilson, Christopher C., Bergman, Harold W.. Advertising. New York: Random House, 1980. .

MLA Style

Gilson, Christopher C., Bergman, Harold W.. Advertising. New York: Random House, 1980. .

Turabian Style

Gilson, Christopher C., Bergman, Harold W.. Advertising. New York: Random House, 1980. .