Gaya APA

Kartajaya, Hermawan, Taufik, Mussry, Jacky. (2004). Positioning - Diferensiasi - Brand . Jakarta: Gramedia.

Gaya Chicago

Kartajaya, Hermawan, Taufik, Mussry, Jacky. Positioning - Diferensiasi - Brand. Jakarta: Gramedia, 2004. .

Gaya MLA

Kartajaya, Hermawan, Taufik, Mussry, Jacky. Positioning - Diferensiasi - Brand. Jakarta: Gramedia, 2004. .

Gaya Turabian

Kartajaya, Hermawan, Taufik, Mussry, Jacky. Positioning - Diferensiasi - Brand. Jakarta: Gramedia, 2004. .